Recruiting Using Text Message Marketing Is All About Candidate Engagement!

The biggest challenge in the field of recruitment is to ensure that the job vacancies are filled on time.

If you aren’t using text messaging to communicate with job seekers ... you’re already behind the curve!

Using SMS for attracting and nurturing candidates to fill your talent pipeline before you even post a new job application is now the Gold Standard for Recruiters.

A key feature of any successful recruitment company is to be able to quickly distribute information on vacancies and employment opportunities to prospects.

SMS can make your agency much more cost effective; one of the most efficient and targeted ways for a recruitment business to do this is through text messaging.

WHY ARE RECRUITERS STILL MAKING OUTBOUND PHONE CALLS?

Imagine the scene. Recruiter Joe is reviewing recent applications after narrowing down to his top candidates and begins reaching out for a quick phone screen with each person.*75% of them are sitting behind desks at their current job.

More recruiters are using messaging all platforms like Facebook and LinkedIn to connect with job seekers quickly and conveniently. In an increasingly competitive employment market … speed matters.

Candidates often feel uncomfortable checking E-Mails about new positions while at work. Text messaging eliminates this discomfort by efficiently and effectively delivering the message in real time to the candidates’ personal mobile phone.

By sending an SMS instead of calling them you’re updating them instantly while keeping it discreet and not interfering with their working day.

STREAMLINING THE SCREENING PROCESS

Do you find screening questionnaires are piling up in your on your desk? SMS is a fast and effective way to streamline the hiring process.

Distributing job screening questions via text message can help streamline the process of identifying the best candidates for an open position.

For example, a recruitment agency may send out a text message to find out industries in which potential candidates have previous experience, or which positions they’re interested in learning more about.

Text messaging can also be used further on in the process to schedule initial interviews or invite potential candidates for a second round of meetings.

SENDING OUT REMINDERS

Many recruiters are still rely on E-Mail reminders … the open rates are very low. By sending a text message instead, 99% of candidates will read your appointment reminder.

Sending a text reminder the day before gives people the chance to call and change or cancel the appointment if they’re not going to make it.

CALL BACKS AND FOLLOW UPS

This can be done over the phone ... but many people prefer face to face.

It offers more privacy and because it is pre-arranged there is time set aside rather than a rushed 5 minute chat before they have to go back to the office.

It is important to send messages to candidates and clients to follow up after meetings or interviews. Find out how their interview went or let them know that you have tried to contact them by other means to gain their feedback.

*Including a URL enables the client to click directly through to your website and make the booking instantly. This offers a higher level of discretion and can be completed in just a few taps.

EMAIL NOTIFICATIONS

Where possible, people check their E-mail waiting to see if they have the job or not.

Notifying and updating candidates of any changes to their application via SMS not only keeps them in the loop but is effortless for busy recruitment consultants.

YOU CAN REACH ALL CANDIDATES AT ONCE

You can send a message to each candidate; reaching out to all of them in an instant with one message personalized for each candidate.

EASILY CAPTURE NEW TALENT AT EVENTS

Whether you’re at a campus career fair or a networking event, you can leverage forms to easily collect candidate information via a mobile device such as a tablet.

Best of all, use CRM workflows to automatically tag and route candidate information into their own talent pipelines so you can engage with candidates when you get back in the office.

THIS IS HOW IT WORKS

Your company posts its key-word (i.e. “jobs”) and custom short-code (i.e. 12345) around hiring events, hospitals, college campuses, and restaurants.

By sending a simple text message with that key-word to your company, candidates put themselves directly into your talent pipeline and are ready to apply when the right career opportunity arises.

Get Started With Personalized Mobile Messaging Today!

We Have All Types of Custom Text Message Programs To Fit Your Needs

Visit us at http://www.smarttextmarketing.com/