How Fitness Professionals Are Using Use Text Messaging To Their Advantage

The top New Year’s resolution for many Americans every year is to lose weight. Yet, of those people who make any kind of resolution only 8% succeed.

Health and fitness professionals who are committed to their clients’ success know they need to keep them motivated and help them stay on track. Text messaging can help you help by providing continued health tips and encouragement.

Understanding motivation is the key whether it is appearance, social, fitness, competence or they simply just enjoy it - health and fitness professionals should strengthen multiple areas of motivation for the success of any exercise program.

Here are a few ways you can use text messaging to motivate clients and keep people exercising, eating healthy and making the right choices:

SEND APPOINTMENT OR CLASS REMINDERS

Got a private training session or a class coming up? Don’t let "I FORGOT" be an excuse for your new customers or clients. Send out a group SMS to remind them of an upcoming appointment.

CLASS CANCELLATIONS

If you have to cancel one of your classes, let everyone know via text. Give some tips on what they can do instead so they keep up their fitness momentum.

AFTER CLASS CHECK-IN

Send a text message after class checking in your clients and ask how they’re feeling and show them that you care! Let them know what a great job they did and to keep the hustle going.

FITNESS TIPS

Send out weekly tips with links to your blog posts, exercise videos or the latest health research findings. You can also give them short and sweet recommendations that they can remember during their work out.

DIET RECOMMENDATIONS

Drink more water ... Eat protein at every meal. Whatever your recommendation, make sure smart diet and nutrition choices are top of mind at the times they are most likely to snack or eat a meal.

MOTIVATIONAL QUOTES

Keep your customers thinking positively. Send regular text messages with motivational quotes to inspire them to do a little more, or to go a little farther and eventually reach their health and fitness goals.

MEDITATION REMINDERS

Better sleep, more energy and less stress can help your clients meet their weight loss and fitness goals. Use text to schedule reminders throughout the day to stop, take a breath and meditate.

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