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Mobile Marketing Engagement Can Be Your Small Business Secret Weapon

  • Writer: Bob Perella
    Bob Perella
  • Jan 17, 2016
  • 2 min read

For simple day-to-day activities like shopping, browsing and socializing, your customers have put mobile first. To keep pace with this shift in customer attention,

Small Business Owners, like the big Retail Chain Stores, must do the same thing.

In more cases than not, Small Business Owners are quick to rule themselves out of mobile text messaging opportunities.

Isn't it about time that you get on mobile too? At just pennies per message, you can't afford not to Advertise on Mobile!

Small Business Owners are in a better position to use mobile for customer engagement. As a Small Business Owner myself, isn’t it all about connecting with customers as opposed to amassing fans and followers on Twitter & Facebook?

Since you have a smaller customer base compared to bigger chains, you’re able to more actively engage with them. This personal touch enables you to differentiate your offerings while engaging customers to become ambassadors for your brand.

As your customers continue to rely on mobile devices for their shopping, your small business can take advantage of applications like Apple Passbook or Google Wallet to digitally connect with customers and even discover new ones.

For example, your mobile marketing campaigns can include loyalty cards, VIP offers, event ticketing, opt-in alerts on deals or new products/services as well as other exclusive content.

Don’t be one of the Small Businesses that wrote off mobile marketing because you perceive it to be overly complex or time-consuming. What you need to keep in mind is that mobile is simply another way for you to connect, engage and convert your customer.

Including mobile into your marketing mix allows you to extend existing traditional channels such as TV, radio, direct mail or print and add a layer of interaction that wasn’t there before.

Embrace Mobile Marketing as a new marketing vehicle and you’ll be able to extend and enhance what it is that makes your small business so unique.

You’ll have a new-found ability to personalize your messaging to engage with customers in a way only your Small Business can!

Get Started With Personalized Mobile Messaging Today!

We Have All Types of Custom Text Message Programs To Fit Your Needs.Visit us at http://www.smarttextmarketing.com/


 
 
 

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